Business Storytelling: Engaging Audiences with Data Insights BST001

Course Content

The Business Storytelling course is a focused four-hour live workshop designed to harness the power of data-driven narratives. Coupled with a 1.5-hour on-demand module, this workshop presents a structured storytelling framework tailored for corporate environments, enabling participants to practice and master storytelling techniques. It emphasizes leveraging datasets to craft persuasive narratives, understanding diverse learning styles for effective communication, and provides practical business storytelling examples.

The course aims to empower participants to efficiently transform raw data into captivating stories, enhancing their ability to create engaging narratives within tight timelines while aligning with corporate objectives. Participants will gain a thorough understanding of business storytelling, its importance, and how to construct engaging business stories.

Delivery Method

  • In-Person
  • Online
  • Private Team Training at your facility
 

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Benefits

  • Craft Compelling Business Narratives: Understand business storytelling’s essence, significance in corporate settings, and how to develop impactful business stories that resonate with your audience.

  • Leverage Storytelling for Effective Communication: Learn to apply storytelling techniques to enhance communication strategies within a corporate environment, ensuring better engagement and understanding among stakeholders.

  • Adapt Storytelling to Diverse Learning Styles: Gain insights into various learning styles and how they influence communication. Apply this knowledge to tailor your narratives for different audiences within the corporate sphere.

  • Practical Application of Business Storytelling: Explore real-world business storytelling examples, dissecting the components and techniques used to craft engaging narratives, and apply these methods in your professional context.

Pre Requisites

There are no prerequisites for this course. Participants must complete the companion on-demand module before attending the live workshop.

Course Outline

Introduction to Business Storytelling
  • The Why of Business Storytelling

  • The What of Business Storytelling

  • The How of Business Storytelling

  • Practicing How to Develop a Compelling Story Presentation

  • Coaching on Practice Story Presentations

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